Augmented reality is the ability to insert an overlaid digital and virtual information into the real world. It’s like browsing “Life” like you’re browsing the web. One of the common ways of doing this is through smart phone technology.
The pyramid hologram is the evolved product of an old technique called “Pepper’s Ghost”. Although “Pepper’s Ghost” is not a hologram itself, the hologram herein reflects an image to create the illusion of a floating 3D object in space.
A study carried out in 2013 by GfK showed that nearly 31% of under 35-year-old would buy a new car directly via the internet (the percentage is probably more in 2015);
What is 3D Mapping?
3D Mapping is based on a projection method that uses objects as a surface instead of screens. When an animation is projected on this object, it turns it into a 3D model creating an interactive display.