UNFPA in partnership with the Ministry of Social Affairs, the Economic and Social Commission for Western Asia (ESCWA), and in cooperation with the Center for Studies for the Elderly (CSA) in Lebanon, mobilized efforts to develop the National Strategy for Older persons.

The strategy represents a guiding framework to maintain their rights on the health, social and economic levels, and to work towards reducing social disparities, achieving justice and equal opportunities for all.

Cre8mania assisted UNFPA in the production of the video aiming to introduce the strategy to the public through an appealing animation.