Lebanon - Mtayleb
Switzerland - Geneva
KSA - Riyadh
UAE - Dubai
© 2026 Cre8mania. All Rights Reserved.
NATIONAL BANK OF KUWAIT – JAWHARA CAMPAIGN
Following a long-trusted collaboration with NBK and Khaled Al Rayes, Cre8mania was commissioned to create the full VFX and post-production for NBK’s year-long Jawhara campaign. This ambitious project consists of unique videos highlighting the excitement and anticipation around the Jawhara draws and monthly storytelling.
Yearlong Campaign VFX
Client
National Bank of Kuwait / Khaled Al Rayes
Deliverables
VFX, 3D Modeling, 3D Animation, Editing & Transition Effects, Post-Production
Country
Kuwait
Year
2025
What We Did
Cre8mania handled the entire post-production pipeline for the campaign, from green screen keying and compositing to high-end visual effects and 3D animation. The base footage was shot on green screen, with talent performing dynamic scenes that required immersive environments to bring each concept to life.
Our team crafted custom animated worlds around each character, matching the theme of the month. Each video featured 3D elements, atmospheric enhancements, and transitions that maintain consistency with the NBK brand while making every month feel fresh and surprising.
In addition to the creative direction and animation, we ensured seamless integration of VFX with live footage, enhancing lighting, shadows, and camera tracking for a polished final result.
The Results
The videos roll out monthly across NBK’s platforms, keeping audiences engaged and visually entertained throughout the year. The campaign has elevated the Jawhara experience by giving it a cinematic and branded edge, turning each monthly draw into a moment to look forward to. The collaboration reinforced Cre8mania’s position as a reliable creative partner for large-scale, high-frequency campaigns that require quality, consistency, and impact.
