UNHCR – SOMALI FAMINE RAMADAN CAMPAIGN

Trusting Cre8mania’s ability to deliver outstanding results for humanitarian causes, the UNHCR chose our team for the production and post-production of one of their digital campaign in 2017. The goal was to raise donations during Ramadan for the families in Somalia suffering from famine.

Production

Client

UNHCR

Deliverables

Art Direction, Video Shooting, Production, Post-Production

Country

Lebanon

Year

2017

What We Did

Drawing upon emotional triggers to maximize the campaign's impact and achieve the UNHCR's objectives, Cre8mania's team conceived a compelling concept that resonated deeply with viewers. Our expert photographers and videographers meticulously filmed footage in various locations, ensuring an authentic representation of the challenges faced by Somali families. The post-production phase played a notable role in highlighting the conceptualized mood and instilling the campaign with a sense of urgency and attention-grabbing tone.

The Results

By collaborating with the UNCHR and leveraging our expertise in visual storytelling, we rallied support for Somali families suffering from famine. Indeed, the meticulous approach adopted resulted in a final product that effectively communicated the gravity of the situation while inspiring viewers to take action.