Digital Installations
Explaining Web AR and VR
Are you ready for the next big thing in the web world? It’s WebAR and it is here to stay! WebAR uses mobile devices to provide dynamic Augme...
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Guides and project stories on projection mapping, immersive experiences, AI-driven content, digital installations and motion production.
47 articles
Digital Marketing
Holograms in Lebanon: A New Marketing Medium
So long Screens, Billboards, Videos, and hello Holograms! It’s about time we took our products off the shelves and our ideas off papers and...
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Digital Marketing
3 Digital Experiences in Marketing
New approaches and new marketing trends paved the way for better relations between the brand and the customers. Marketing technologies growi...
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Social Media
Social Media Networks: Do they have a “Target Audience”, or are they open for everyone?
Social media exists today to facilitate communication, build relationships, and make connections. However, with the fast spread of social me...
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Social Media
What You Should Know About the GDPR
As we all know, Facebook is having some issues with privacy lately and protection processes are being planned. One of them is the GDPR compl...
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Social Media
5 Reasons Why Your Brand Needs a Facebook Group
Mark Zuckerberg once said, “In addition to building better products, a more open world will also encourage businesses to engage with their c...
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Digital Marketing
Why is it important for a business to have a ChatBot?
Nowadays, we are living in a fast pacing world, where a new technology is born with every sunrise, and it takes a blink of an eye away to be...
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Digital Marketing
Our Latest Experiment with HTC Vive
In order to feed our passion for technology in the digital world; we have been working internally on an unparalleled VR experience by provid...
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Social Media
Hashtags!
We pretty much use hashtags every time we want to post something on social media in order to make our content more discoverable. We also use...
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Social Media
Employee Advocacy: Unlock Your Full Social Potential
Employees are one of the most untapped resources that marketers have today, and many companies are nowhere near realizing their full potenti...
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Digital Marketing
What should we expect from the Virtual Reality (VR) in 2017
Ever since its conception, the virtual reality (VR) has been evolving more and more, technologically and therefore with the content produced...
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Social Media
Do’s and Don’ts When Using Social Media as a Customer Support Tool
Many companies that were absent from the social scene were amused about how much they didn’t know about their customers and performance. Wit...
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