Category: Social Media

Absolutely everyone who has a website waits anxiously for people to visit their site and generate something called “web traffic”. The metrics of how much ‘traffic’ your website is generating can make you exhilarated and at the same time, without it, your business is like an isolated, lonely island. Social media, a well-known tool by now for traffic generation, can give your brand the exposure it needs to win prospects, turn them into customers, and boost revenue. Read on to see just how!

Continue reading “4 Social Media Tips for Traffic Generation”

Where there’s an Internet connection, trust there’s a Periscope livestream going up.

With over 200 million broadcasts created since their launch March 2015, Periscope has seen a variety of diverse video content arise. Brands are on board big time being transparent to their audience by showing the ins and outs of their company culture with behind-the-scenes videos, and the day-to-day ‘work life.’

Continue reading “3 Ways to Benefit from Periscope”

No matter how experienced you are in the digital marketing world, everyone is prone to mistakes every now and then. At least once a month, we hear about a huge multinational corporation that sent an insensitive tweet or posted something politically incorrect on Facebook and suffered a PR backlash as a result.

For that reason, we thought it’d be a good idea to review some basic principles of social media marketing:

Continue reading “10 Truths About Social Media Marketing”

If you or your brand want to start broadcasting, here are new tips, just in!

Continue reading “Facebook’s New Tips and Best Practices For Live Streaming”

77% of job recruiters routinely looked up a candidate’s LinkedIn profile, Facebook posts and photos and ran Google searches.

45% of people have found something in a Google search that have made them decide NOT to do business with someone.

With that being said, let’s get to the ways you can monitor what’s being said about your brand (or yourself) on social networks in an efficient, less time-consuming manner!

Continue reading “9 Ways to Monitor Your Brand (Or Yourself)”

Whether you like Twitter or not, you can’t deny that this social media platform is one of the best medium that helps you connect with clients, customers, influencers… and used well, puts your brand in the light 24/7.

Continue reading “How to Define a Successful Twitter Account?”

Today, everything is online. If you’re not online, you basically don’t exist. Having that said, one of the biggest demands of every business is having a social media presence. Hence, hiring a social media agency can just ensure that!

Social media strengthens brands and companies portraying them as up-to-date, dynamic entities. Having a social media presence not only helps a brand remain active on all social media platforms like Facebook, Twitter, LinkedIn, Instagram and now Snapchat, to name a few, but when done right by professionals, has many benefits.

Continue reading “Do you need a social media agency for your business?”